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To: Mooky Greidinger, CEO Cineworld (owners of Picturehouse Cinemas)

Crouch End Picturehouse, pay your staff a Living Wage!

Every worker deserves a Living Wage and has the right to representation by a union of their choice. Picturehouse Cinemas should pay the living wage to their staff and recognise their chosen union, the BECTU sector of Prospect.

Why is this important?

Loving films and working in a cinema should not mean living on poverty wages. But that’s how it goes for the staff at Crouch End Picturehouse.

Mark has worked at Crouch End Picturehouse since it opened, while he and his partner Philippa have both worked in Picturehouse cinemas for over five years. They enjoy their jobs and the opportunity it allows them to work flexibly in the creative industry, but not the stress and long hours they have to work because Picturehouse pay wages below the level needed to live in London. If they are unwell they often have to make a choice between going to work ill or losing a day's pay. They would like to have a child but worry about the loss of income because the company only offer statutory maternity and paternity pay.

Enter the scene: Mooky Greidinger. Mooky is the CEO of Cineworld, the corporation behind your local Picturehouse cinemas. Mooky earned £1.2 million in 2015 - which equates to £575 per hour - and the post-tax profit of the company stood at £83.8 million. Mark and his colleagues are merely asking for £9.75 per hour.

The Crouch End Picturehouse thrives when Crouch End thrives. Mooky knows film lovers and Picturehouse members don’t want to see Mark and the staff at the Ritzy cinema exploited. That’s why pressure from customers works. When the community and the staff come together, we win.

The campaign began in 2007 by Ritzy workers and their union BECTU (the Ritzy being the only Picturehouse cinema with recognition for their chosen union). Our aim was to raise ourselves off the minimum wage, and we won with the help and support from the local community.

Seven years later, in 2014, we returned with 13 high-profile strikes pushing for the London Living Wage. When the workers, our union, and the community came together, we managed to win a 26% pay rise in increments over two years and an agreement to return to negotiations towards the Living Wage in June 2016. In that meeting last year, Picturehouse and Cineworld representatives backtracked on the agreement and refused to negotiate on any points in the workers’ pay claim.

These include:
- The London Living Wage
- Company sick pay for all staff
- Company maternity/paternity pay for all staff
- Fair pay rises for different job roles

The BECTU sector of Prospect is our chosen union and is the chosen union of workers at other Picturehouse sites. However, Picturehouse and Cineworld are working very hard to hinder BECTU’s presence at other sites.

Other independent cinemas can afford to pay the Living Wage with Curzon Cinemas (where the BECTU sector of Prospect is also the recognised union for all its workers). Curzon recently implemented the Living Wage and the London Living Wage at all their cinemas both in London and across the UK.

What we are asking for isn't unreasonable. Everyone deserves a real Living Wage and the right to representation by a union of their choice at their workplace. But we need your help to make this a reality. Please back the campaign by signing this petition.

Tottenham Lane, London N8 9BY

Maps © Stamen; Data © OSM and contributors, ODbL

Reasons for signing

  • I saw the protesters outside Crouch End Picturehouse last night, and had no idea that they weren't being paid a living wage. I won't be seeing anymore films there until Picturehouse give their staff a living wage and recognise their chosen union.
  • If companies do not pay a living wage, they simply transfer costs on to the general taxpayer. Frankly, if work doesn't pay (or employers don't make it pay to work), these companies should be closed down and their 'liquidated' assets transferred to a social enterprise
  • I'm a frequent visitor to the Crouch End Picturehouse and a Founder Member. The staff are unfailingly helpful, even when faced with my screaming baby on occasion. The London Living Wage really is not too much to ask.


2017-03-08 10:38:49 +0000

500 signatures reached

2017-02-25 11:22:40 +0000

100 signatures reached

2017-02-25 09:28:31 +0000

50 signatures reached

2017-02-16 08:57:18 +0000

25 signatures reached

2017-02-15 18:38:28 +0000

10 signatures reached